“Can you write an SEO friendly blog on WordPress?” This question has haunted several writers for a very long time. WordPress is considered to be the most complicated Content Management System to work on. The amount of effort it takes to turn the SEO indicators to green is technically the time a writer takes to draft an entire article.
But but but! There’s always an upside to working on complex systems. All it takes is a little understanding of the CMS and practice! To make the work easier, you have got you a list of SEO indicators that you need to focus on to write SEO friendly blogs on WordPress with ease.
Here we go –
Title Width to write an SEO Friendly Blog:
First thing first, the SEO title width! Though title research may not seem a task to you, a little effort on the research beforehand can help you start better. You can always research your title health on sites like Co-Schedule, semrush, seosupresser, etc. The width of your title is a crucial part of the research. Your title should be under 60 characters for a better SEO imprint. You should also focus on having your Keyphrase in your title without fail! Make “Crisp and Concise” your go-to Mantra!
Outbound Links are the number of links you have added in your content that redirects readers to hyperlinked external sources. This includes both ‘nofollowed’ and ‘followed’ links. This means, with followed links, the search engines can redirect the user to the other website that can add value to the article and the reader. It also helps in ranking of the page. However, with no-follow links, the search engine does not allow a reader to redirected to the other website. These do not add any value to the content and hence must be avoided.
Website ranking needs both internal and outbound linking! Internal linking is not only a great way to let your reader know about other relevant pages of your website but also lets the search engine know the structure of your website. The algorithm then refines your pages and presents the most important pages of your website. It helps in boosting the overall SEO of your website.
Keyphrase in Introduction:
Mentioning keyphrase in your introduction hold paramount importance in writing an SEO friendly article. It not only helps readers to get a gist of the content but also helps search engines to find your content easily. The introduction of your content is the deciding point for a reader to continue reading or not. Hence, your intro must have the clarity of your topic to make them stay on the website.
Keyphrase length for SEO friendly blog:
Keyphrase length is another crucial factor of an SEO friendly write up. Deciding on the length of your keyphrase can help you analyze various factors. For example, if you use a short and generic keyword with a high search volume, your post can get high traction. However, you will also have to deal with massive competition. The more specific your keyword would be, the less competition you will face. Long-tail keywords get less traffic but generally have a high conversion value. However, longer keywords can be hard to optimize. So you will need to thoroughly research your keyword and then decide over a blend of small and long-tail keywords for your blogs.
Keyphrase in Meta Description:
Meta Description is a 150 character snippet that summarizes a page’s content. Hence, optimizing the Meta description is important for on-page SEO. How many times have you read the meta description and decided over reading or not reading an article? ALL THE TIME! Right? This is exactly why we need to mention the key phrase in the meta description as well. This can give readers, the clarity they seek before reading an article.
Previously used Keyphrase:
Never and I mean NEVER use a keyphrase that you have already used once before. The entire SEO planning is to help your pages rank and there’s a great deal of competition for you already. And you would not want your pages to compete among themselves. Try to tweak your keywords a bit even if you are covering the same niche again.
Keyphrase in Subheading:
Your heading and subheading help readers and the search engines to understand your content better. It is almost like a signpost for readers and makes it easier for the readers to find the content of the article. It also helps in navigating to the important sections of the article.
Image Alt Attributes:
You are well aware of what images do to your write-ups but did you know that an image with alt tags helps you in raking in the image search results too? Alt attributes emphasize the message of your write up and encourage the readers to read it further. It overall improves the accessibility of your website.
Text Length to write an SEO Friendly Blog:
Last but not the least, the text length! Text length indicator is fairly important in writing an SEO friendly blog too. Your post and pages should generally comply with a minimum of 300 words and your blog posts should fall around 800-1000 words for a better and comprehensive SEO game! Google ranks longer articles higher than others. However, this does not mean adding fillers and pointless content to your write up.
So these were a few tips on how to write an SEO friendly blog on WordPress. Know more about such tips and trick on writing at sharp-media.